Vrbo x John Legend

In 2020, Vrbo partnered with John Legend and Chrissy Teigen—our inaugural First Family in Residence—to launch a heartfelt campaign focused on safely reuniting families in the midst of the COVID-19 pandemic. Together, we surprised four families who had been separated by distance and circumstance, gifting them a weekend getaway at a Vrbo rental to reconnect and recharge.

The campaign came to life through a series of emotional, documentary-style videos shared across our social channels. Each family’s story was captured in its own dedicated video, highlighting the moment they were reunited and the joy of being together again after time apart.

To further amplify the campaign, we featured three musical content pieces starring John Legend and his son, Miles—including a touching rendition of “I Can See Clearly Now” by Johnny Nash. Fans were invited to participate in a duet challenge, recording themselves singing alongside John and sharing their own stories of connection and togetherness.